My 1st Priority is to position your home as the No. 1 product in its marketplace and neighbourhood. A far-reaching marketing net is then cast, designed to attract every potential buyer in the marketplace. The result is the highest sale price, in a timely fashion.

I start with a no-obligation, no-cost consultation in your home, and am pleased to provide a preliminary COMPLIMENTARY MARKET EVALUATION:

  • We will discuss your plans, your timing, your questions and concerns.
  • I will share my comprehensive strategy for effectively marketing your home and the value-added services I commit to provide.
  • I will provide my professional recommendations for preparing your home for market.


When you are ready to proceed, I will present you with a detailed COMPARATIVE MARKET ANALYSIS, taking into consideration the most up to date market information and statistics. I will provide the information and guidance you will need to make a confident and informed decision regarding price and market timing.

The Listing Process

Pre List Home Preparation and Staging

I have been successfully staging and preparing homes for photography and the market for a number of years. I will share a prioritized list of recommendations you can feel comfortable implementing. I can also include the services and expertise of a professional home stager or organizer if required.

On-Line Presence

Essential in today’s internet based marketplace, I will be promoting your listing on the MLS, Multiple Listing System and others such as www.jancarterlea.ca, www.ottawarealestate.org, www.realtor.ca, and www.royallepage.ca. I will also highlight your home on a growing number of social media, including the most popular, Facebook and Twitter.

Presentation

You can expect the highest quality, professionally printed marketing materials. I believe great photographs sell homes and the National Association of Realtors agrees that professionally photographed homes sell for a higher price. Your home will be professionally photographed and presented in a way that makes it shine!

Marketing Strategy

I will develop and implement a customized marketing strategy that effectively promotes the unique characteristics of your home, setting it apart from the competition. I use a combination of tried and true, and cutting edge techniques, and the latest technology.

Networking

I am associated with the number one company on the Ottawa Real Estate Board and will be sharing your listing with a great number of colleagues in offices throughout the Ottawa region.

We know what buyers are looking for

Today’s buyer is looking for something different than the baby boomers looked for, and the generation before them… I will share what, and how, to highlight the most popular features of your home.

Working with You

I understand how stressful it is to have your home ‘For Sale’. I will do everything I can to minimize that stress by working within your time constraints and within your comfort level. I will provide you with frequent updates and concrete feedback throughout the process.

Business Concierge Service

If required, I have a comprehensive list of professionals and skilled trades people I can recommend with enthusiasm, to help prepare your home for successful sale.

Free Home Evaluation

Complete the following form and I will be pleased to provide you with information that
will help you determine the value of your home in today’s market.

Contact Information

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